Mintegral Data Analysis
#Subscription # Customization
Last updated
#Subscription # Customization
Last updated
Data OverviewοΌYou can overview the data for the current day/the last 3 days/the last week/the last 15 days at the homepage.
NoticeοΌ
The Performance dashboard only shows the data of top 20 spenders.
To check more detailed data, please click the campaign name or offer name for the corresponding report.
The "Performance Monitor" feature enables you to view data from various dimensions, while also allows you to set bid prices by source or region directly from the page.
"Creative Monitor" allows you to check the performance of various creatives by various dimensions.
1οΌYou can choose the Ad Output Type and check the creative performance accordingly:
Standard: video or banner ads
Dynamic included: creative sets that include Interactive Endcards (IEC)
Playable included: creative sets that include interactive ad creatives (2D/3D playables)
2οΌCheck the creative performance for playable ads
Click [Advanced Controls] and uncheck [Creative ID] and [Creative Name]. Check [Endcard ID], [Endcard Name], and [Ad Output Type].
Select [Playable Included] or [Dynamic Included] to check the creative performance accordingly.
IEC - Dynamic Endcard Conversions: 11,042 installations (25.22%)
Playable - Playable Material Conversions: 21,619 installations (49.38%)
Total for Interactive Materials(HTML5): 11,042 + 21,619 = 32,661 installations (74.60%)
Ad Name Structure: Ad Name = Creative Set Name + Creative Name + Endcard Name.
A creative set comprises multiple materials, including video, playable, and image types, but must contain at least one video, one 1200x627 image, and one icon. Usually consists of several videos, playable materials, images, and an icon.
Ad Name 1: auto_default_ALL_Video_1.mp4 - 50 installations (5.10%)
Ad Name 2: auto_default_ALL_Video_1_Image_1.jpg - 100 installations (10.20%)
Ad Name 3: auto_default_ALL_icon_512x512 - 30 installations (3.06%)
Ad Name 4: auto_default_ALL_Video_1.mp4_IEC_1_android - 100 installations (10.20%)
Ad Name 5: auto_default_ALL_Video_1.mp4_Playable_1_android - 500 installations (51.02%)
Ad Name 6: auto_default_ALL_Playable_1_android - 200 installations (20.41%)
Key Components: auto_default_ALL: Creative Set NameοΌVideo_1.mp4: Video MaterialοΌImage_1.jpg & icon_512x512: Image MaterialsοΌIEC_1_android: Dynamic Endcard Material (HTML5)οΌPlayable_1_android: Playable Material (HTML5)
Note: If the same playable material is used as both Endcard and video, view data by Endcard name. If the playable material is used independently, view by Ad Name.
Materials should be assessed separately as either a standalone material or as an Endcard, typically using playable materials as Endcards.
β Playable Material as Endcard Performance:
Playable Material A (Endcard): 1,000 installations.
Playable Material B (Endcard): 800 installations.
Playable Material C (Endcard): 700 installations.
Playable Material D (Endcard): 300 installations.
β Playable Material as Standalone Creative Performance:
Playable Material A (Creative): 200 installations.
Playable Material B (Creative): 1 installation.
Playable Material D (Creative): 3 installations.
Note: IEC cannot be run as a standalone material.